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Toby Ward
President & CEO
The founder and CEO of Prescient Digital Media, Toby is a senior Internet and intranet consultant with particular expertise in the area of Internet and intranet planning and communications. A specialist in web and intranet planning and measurement, Toby has led his company to many awards in the past two years including an illustrious Webby Award.A frequent speaker and writer, Toby has contributed to two books and has a third in the works. He speaks at many conferences across the globe and has worked with many big name clients spanning many different industries, including:
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A broadcast journalist turned consultant, Toby founded and launched Prescient in early 2001.
A recognized North American expert on effective web planning, communication, benchmarking and best practice measurement (ROI), Toby is the author of Finding ROI, a leading study conducted on intranet Return on Investment that included participants such as KPMG, Scotiabank, Volvo, Shell, Royal Bank, New York Life, HP and others. Leading companies such as the New York Times, Intel, PBS, the Bank of Canada and many others have bought his white paper that has been read by thousands.
Toby is a popular speaker across North America at conferences by the Conference Board, IQPC, IABC, Ragan, and others. He is also a regular blogger at IntranetBlog, GetStrategic, Communitelligence.com, and Ragan.com.
He has led Prescient Digital Media and clients to win 15 awards from the International Association of Business Communicators, Canadian Public Relations Society, a the 2004 Webby Award for Best Government + Law Website on the Internet (for HealthyOntario.com).
Recent Speaking Engagements
- 2008 Social Media Summit (Advanced Learning Institute), Toronto, ON March 31 - April 2, 2008
- 2007 "How To Measure Web 2.0 Content" at Web Content Management (Ragan), Chicago, IL
- 2007 "Selling a New Intranet To Senior Management" Webinar (Summers Direct)
- 2007 "Building sustainable sponsorship & senior leadership engagement" at Event 2007 (IntraTeam), Copenhagen, DK
- 2007 "Social media (Web 2.0): Are You In?" at CNW Group series, Calgary, AB & Vancouver, BC
- 2007 "Intranet Insider World Tour: The British Airways Intranet" Webinar (Communitelligence.com)
- 2007 "Social Media" at 2007 Go Media (Canadian Tourism Commission), Banff, AB
- 2007 "The Best Intranets of the Year" at BC Communications Forum (Summers Direct), Vancouver, BC
Upcoming Speaking Engagements
Webinar, June 12, 2008
- 2008 Web Content Management Conference: "The Latest & Greatest on Web Content Management: Trends, Traps & Tips" (Ragan)
Raleigh, North Carolina, October 15, 2008
Recommendations
“I have never met a more talented technologist, salesperson and nice guy. I just watch in awe. I couldn't even aspire to achieve what he has. Talent like that is almost impossible to find today.”
– Alix Edmiston, RBC
“I have spoken at conferences on portals and intranets with
Toby and found him to be an engaging speaker with very current knowledge and
excellent real work examples.”
– Geoff Le Quelenec, Suncor Energy
In the Media
- Web 2.0 @ Work
- IABC Conference Update asks Toby Ward "How do experts write for the screen"Selecting a Wiki
- Wiki the Intranet on New Communications Blogzine
- AIMS Canada asks Toby Ward about Mainstream Marketing
- Lawrence Ragan Communications, Inc. Blog – asks about usability and personalized content - and is answered by Toby Ward
Recent Articles
- Intranet information architectures
- Intranet planning: An intranet model for success
- Reinventing intranet information architecture
- Intranet 2.0: social media adoption
- Enterprise intranet predictions for 2008
Internet consultant, intranet consultant, and founder & CEO of Prescient Digital Media. Feel free to contact him through the Prescient main office at 416.926.8800.