In truth, the success of your gamification efforts has very little to do with your software. It’s actually not too difficult to assign points, levels, badges, and other game mechanics to a task. Instead, the successful outcome of the activity – specifically the influence that it has on participants – needs to be accurately planned, tested, measured, and executed.
Whether you realize it or not, your employees are playing games at work. Many of them are doing so on the intranet itself. And it’s driving value and productivity through the roof.
Planning is tantamount to success; design while not nearly as important, keeps them coming back. However, don’t ever begin design without a plan – the equivalent of putting the horse AND the driver before the cart.
Your intranet is dated, unfriendly, and ugly. It’s certainly not being used to its fullest extent because users simply don’t want to engage with it. And while employees claim that they would likely use it more if it weren’t so hideous, there is more to user experience in the workplace than just your modern web design.
Your intranet needs more than just a face-lift or new front-end look. Unfortunately, there are no one-size-fits-all intranets. Each one is unique because your organizational needs are unique; you have unique priorities, objectives, structures, processes, technologies. So when it comes to redesigning your intranet, this can be seen as a very daunting task – and it often is.