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Strategic Design
Learn about the best strategies for achieving effective designs for your website or Intranet.
Branding the Intranet
By Adam Wasserman – Naming your intranet gives it a personality and broader appeal.
Website design lessons from the best
By Toby Ward - The top 20 most popular websites on the planet are all portals, search engines, and social media sites: Google is #1, followed by Facebook and YouTube (source: Alexa.com). Scattered conspicuously amongst the top 100 websites are a few, rare corporate websites:
Information Architecture – the science of site layout
Your intranet site, like so many others, probably started off with a page or two or three. Totally manageable, and organized. Now? Maybe not so much. Your users have to call to find key material that’s buried under a heading for a department they don’t know exists. And when your boss requests new content to be added, you’re not sure where it should live.
SMBs and the Internet: Two steps for surviving online
In theory, SMBs are better positioned than large corporations to survive by embracing change. Small equals nimble, goes the hypothesis, which allows the company to evolve rapidly in response to ever shifting opportunities or threats.
Design I: Making your site pretty can get ugly
It is the first thing people think to change; the first thing people notice; the first thing people complain about; and it is the last thing that should be changed - website design.
Design II: Structure comes before design
Every building starts with a blueprint, an architect’s vision of the structure. The blueprint organizes space to ensure that its purpose is met – the number of rooms and bathrooms are all taken into account along with doorways, windows, hallways and electrical outlets. Without the blueprint, critical items would get missed or may not fit, and the integrity of the building would be compromised.
Design III: Making and sustaining a good first impression
If you only have one quarter of the time it takes you to blink to create a good impression - what are you going to do? Find out the best practices in design and a standardized approach to strategically designing your website.
Focusing on your website user by developing personas
Is your website organized and designed for your audiences to achieve the results that they want and you need?
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