Understanding Web & Intranet Users Through Personas
Questions that will be addressed include:
- What are personas?
- What’s the value of personas?
- How are organizations using personas?
- How personas can help you identify users’ goals and the common tasks they perform (use cases).
- How personas fit into the overarching plan for redeveloping a corporate intranet or website.
Who should attend:
This webinar has been developed for Communications, Marketing, and HR professionals who want to better understand how personas can help an organization identify the roles, responsibilities and tasks of typical intranet and website users.
Adam Wasserman, Consultant
Carmine Porco, General Manager and Vice President
View Understanding Web and Intranet Users Through Personas
About Prescient Digital Media:
Prescient Digital Media is a veteran web and intranet consulting firm with 10 years of rich history. We provide strategic Internet and intranet consulting, planning and communications services to many Fortune 500 and big brand clients, as well as small and medium-size leaders. Our clients include many Fortune 500s and big brand names such as Harvard, HSBC, Pepsi, MasterCard, Nintendo, Sony, Toshiba, USAA, and more than 150 others.