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8th Annual Communications Performance Measurement

Join Carmine Porco at the 8th Annual Communications Performance Measurment as he talks about Managing and Measuring intranet content

  • Date: February 22, 2007
  • Location: Toronto

Who should attend:

Professionals involved in:
  • Corporate Communications
  • Corporate Affairs
  • Corporate Relations
  • Public Affairs
  • Public Relations
  • Media Relations
  • Internal Communications
  • Employee Communications
  • External Communications
  • Community Relations

Course Highlights:

  • Setting up an effective communications measurement program
  • Linking communications performance measurement with the bottom line to gain senior management buy-in
  • Measuring the impact of your change/transition management communication
  • Developing a results-based communications audit
  • Measuring the value of specific PR tools in relation to the corporate marketing budget
  • Creating a framework that systematically and consistently measures the performance of your communications strategy
  • Managing and measuring intranet content: are you making the most of the intranet?
  • Using the measurement program to initiate change and develop a high-performance communications department
  • Evaluating internal communication technologies and tool

Register today for this exciting 2 day event.