The 2006 Web Content Management Conference

Seminar: Considering CMS? How to find the right solution and generate internal support

Chicago, Wednesday, Dec. 6, 2006 • 1:30 to 5:00 p.m.

Whether your content management strategy is centralized or not, CMS is top-of-mind for most organizations. Indeed, a good CMS has been proven to save time and money—and make consistency and frequent updates a reality.

At the same time, the lack of support and high costs among many CMS solutions don’t always stack up—and many organizations end up maintaining or reverting to a manual or internally-developed approach. What to do?

Join Toby Ward, president of Prescient Digital Media, and take a measurement focused approach to determine if CMS is right for your organization. Attend this workshop, and walk away with a solid understanding of CMS tools and whether or not they make sense for you. You’ll learn to:

• Navigate the ins and outs of CMS: benefits, pitfalls and trends
• Conduct research to determine if CMS tools are right for your organization—and get the internal support you need
• Formalize your CMS project with strategy best practices
• Select the right vendor and ensure that you get what you need within your budget and timeframe
• Test solutions, both before and after your launch, and more

For more information or to book, see The 2006 Web Content Management Conference