Social Media to the Rescue: Fixing a Broken Intranet
Carmine Porco, General Manager & Vice President, Prescient Digital Media
Organizations build intranets to facilitate communication, encourage collaboration, and streamline processes. Unfortunately, too many of these internal sites have failed to achieve their business objectives and now require fixing. Social software ­ notably blogs, wikis, and social bookmarking ­ offer powerful solutions for fixing a broken intranet. And open source content management solutions provide an ideal platform for supporting these applications by enabling organizations to afford experimentation and reduce the innovation cycle. But are these tools a panacea or silver bullet? Join the discussion and talk about how to fix a broken intranet with tried-and-true strategies and how social media could be leveraged to accentuate them.

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