The Intranet Strategy

The Intranet Strategy © 2013 is the all encompassing intranet design and blueprint for building or redesigning an intranet or enterprise portal. Using our unique intranet methodology, our intranet consultants construct a complete intranet plan that encompasses all the details including information architecture, governance and design.

Prescient's Methodology

Prescient's unique intranet strategy methodology

The intranet strategy includes all activities and planning to begin constructing and implementing an intranet or intranet portal solution including both assessment or evaluation activities (sometimes referred to as 'discovery') as well as all of the strategy activities ranging from the high-level strategic plans, to the detailed tactical requisites such as the site wireframes and information architecture.

Intranet Strategy encompasses the first two distinct phases of our proprietary intranet project methodology: ASSESSMENT and PLANNING.


Assessment serves two important functions: it documents the needs and requirements of the user population and those of the business and its stakeholders while aligning project goals with corporate goals and objectives. This phase includes:

  • a heuristic intranet evaluation (gap analysis)
  • business requirements analysis (and stakeholder interviews)
  • user reviews
  • user survey
  • focus groups
  • technical infrastructure analysis
  • benchmarking and best practices


Planning incorporates both the strategic vision and the functional plan and maps out the strategic and tactical steps for designing the site or portal including:

  • the high-level vision and mission
  • goals and objectives
  • governance
  • critical success indicators (KPIs)
  • business case and ROI
  • content management plan & policies

As well, detailed tactical plans are drafted, including:
  • the functional plan
  • site or portal information architecture
  • page wireframes
  • design concepts
  • usability testing

Prescient Digital Media does not use a proprietary technology for building or constructing client intranet sites or intranet portals. We are ‘technology neutral’ which means that we will work with you to identify the appropriate technology solution based on your business requirements, and not "who we know" or based on reselling agreements and commissions.

In identifying the best solution for your organization we manage all aspects of the vendor process including the evaluation and selection of the vendor, negotiate technology licenses and fees, project manage the implementation, and even manage and execute ongoing site operations including custom content development and translation services.

The Intranet Strategy

The output of these phases constitutes the Intranet Strategy for guiding the implementation of the intranet or portal and the underlying governance and technology foundation. The Intranet Strategy contains the map and blueprint for implementing a new intranet or enterprise portal.

Finally, the Intranet Strategy serves as the basis for evolving your site, establishing baseline targets (e.g. user satisfaction, ROI, etc.) for measuring its ongoing and future performance, and achieving its potential and value.

Prescient’s world-class intranet team

Prescient’s experience and knowledge of intranets and portals is unsurpassed by any firm in its class. Our clients include HSBC, Mastercard, Pepsi, Royal Bank (RBC), WestJet and dozens of others.

    • We are the only known technology consulting firm on the planet that promises to build success measures (critical success indicators) into each and every project.
    • Prescient boasts a full roster of satisfied, world class, Fortune 500 clients.
    • 80% of our business comes from existing or past customers or referrals who continually score us with high service grades.
    • Prescient owns no software or hardware; we are technology neutral. We find the best technology for our clients based on their business requirements (we do not sell or re-sell any cookie-cutter or off-the-shelf solution).
    • Prescient has the most widely spoken roster of expert of any firm in its class with dozens of conference, seminar and webinar events across the globe every year.
    • Prescient has the most published team of experts of any firm in its class with hundreds of published articles to date.
    • We have won more than a dozen awards including a prestigious Webby Award.

For more information on the Intranet Strategy, please contact us directly.

Additional material:

See our complete

client list


Read some of our

case studies

Read more about

Prescient services


Learn about the

Prescient team.

Watch the

Prescient video



Prescient articles and blogs


Listen to Prescient’s

Intranet Report Podcast.

Download The Social Intranet Study 2011
Download Choosing an Intranet Technology Platform Whitepaper (2011)
Download The Social Intranet: Social Intranet Success Matrix (2012 whitepaper)

Attend an upcoming Prescient event.

Contact us for more information.